It's not just about recruiting the right fit candidates for today’s positions; it's also about attracting talent with the skills and values that your company will need to grow in the future. New strategies in recruitment marketing and employer branding are giving talent pros the opportunity to influence their organizations in really impactful ways. And this marketing-driven and brand-led approach to attracting and hiring talent is much more than just a trend: It's the future of recruiting. So if you want to make sure you're not only keeping up with the evolving recruiting landscape but also staying ahead of the curve, you have to adapt.

In 2017, we’ve seen a number of recruitment marketing trends emerge, many of which will continue to gain momentum in 2018 and have an even bigger impact.

Watch now and listen to Kathryn Minshew, CEO of The Muse, and Lori Sylvia, CEO of Rally Recruitment Marketing, as they unwrap the biggest recruitment marketing trends of 2017 and share their predictions for 2018.