10 Smart Segmentation and Targeting Tactics

The massive fragmentation of marketing data across disparate silos and the task of resolving that data back to the consumer is one of the defining challenges of people-based marketing. Segmentation and targeting strategies have come a long way. What…

50+ Digital Marketing Terms You Should Know

DMP, ETL, PII… It’s getting harder and harder to keep track of every new platform and acronym in the modern marketer’s arsenal. So here’s a list of the core terms and technologies every data-driven marketer needs to know to …

Adhering to the NIST Cybersecurity Framework

United States national security depends on the reliability and continuous operations of the nation’s critical infrastructure. The increasing complexity and connectivity of critical infrastructure systems are exposing them to cybersecurity threat…

The Indegy Industrial Cybersecurity Suite

Modern industrial operations often span complex IT and IT infrastructures. In a very standard environment, thousands of devices exist which are increasingly being connected to the enterprise network and the Internet. This connectivity creates new secur…