ProLabs recently replaced their marketing automation platform — moving from Eloqua to Act-On. Since implementing Act-On, ProLabs has experienced rapid time-to-value in their email marketing, social media, and lead nurturing campaigns, while also …
Solid customer engagement and retention strategies are just as important as lead acquisition. This eBook will help you: Improve customer onboarding Implement proven and effective strategies Develop customized scoring programs Segment and pe…
Marketing automation activates one-to-one conversations with customers at scale. This eBook will help you: Understand key features and benefits of marketing automation Build the business case for marketing automation Implement and utilize mark…
Lead nurturing requires a thorough understanding of your audience and a distinct strategy built on best practices and innovative techniques. This eBook will help you: Establish lead nurturing goals Create buyer profiles Develop effective lead…
Implementing Act-On has enabled Convena’s small marketing team to easily and efficiently deliver optimized content for their global customer base, creating a more personalized experience. Thanks to Act-On, Convena can now perform more effective l…
Changes in buying behavior have rendered many gold-standard marketing tactics ineffective. Not only are marketers working harder than ever to meet arbitrarily rising MQL targets—our processes are inefficient. Sales teams routinely ignore 50% of t…
Our deliverability series is designed to equip you with the best practices for email sending. This eBook will help you improve: Inbox placement Audience engagement Email hygiene Test and optimize your messaging Email marketing ROI Le…
A growing flooring retailer was challenged in securing enough capacity to support current and future growth. By shifting from a cost-per-linehaul model to a cost-per-ton model, the retailer could gain capacity while reducing costs.Request Free!
Whether a shipper is considering incorporating intermodal transportation into its supply chain for the first time or is already using intermodal, finding the right provider is more than half the battle. Yes, cost, capacity and service must be key consi…
A leading American brewing company operates 12 breweries and numerous other locations around the country. The company is invested in continually developing its breweries and facilities, and in cutting-edge scientific research to brew, package, transpor…
