Dental implants are and have been sweeping the globe as the more permanent solution to tooth loss. The US being the most edentulous industrialized country on the planet, you can imagine the growth of the national dental implant market through the years…
Google Ad campaigns are no different than any other advertising channel. Done correctly, they produce new patients for dental practices. They can be consistently effective when managed consistently and properly. Done incorrectly, it is just like every …
Do you know if your marketing efforts are paying off? Can you accurately track which phone call is the result of which marketing effort? If you do not know if your Google Local, Organic, Social, Paid, and Offline promotions are generating calls? …
Sleep disorders are on the rise. As more of the population becomes aware of this problem and its consequences, sufferers are increasingly seeking help from Sleep Physicians and even their dentists. But what does a dentist have to offer in this arena? A…
Is the competition around your dental practice too thick? Is it difficult to consistently attract the type of patients you want? If you have answered yes to either of those questions –this podcast will be valuable to you! In this podcast, M…
2020 was an unpredictable year for Amazon advertisers due to the COVID-19 pandemic. As businesses ramp back up their operations, many companies will find that the audience, customer base, and business model they once took for granted has shifted signif…
2020 was an unpredictable year for Email Marketing due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans and adjust to a new reality. Because email marketing is one of the lowest cost, highest ROI digital channels, you&rsq…
2020 was an unpredictable year for Google advertisers due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans and adjust to a “new reality”. The global impact of Coronavirus (and the limitations of in-store purch…
2020 was an unpredictable year for paid social advertisers. For the first time in history, paid social platforms and their advertisers across all verticals had to reevaluate commitments to the causes they support, the products and services they sell, a…
It seems like the strain caused by the COVID-19 pandemic is unending. Now you face additional pressures to manage benefits costs and save money due to the economic fallout. You need smarter ways to provide affordable health benefits while protecting yo…
