Google Ad campaigns are no different than any other advertising channel. Done correctly, they produce new patients for dental practices. They can be consistently effective when managed consistently and properly. Done incorrectly, it is just like every …
Do you know if your marketing efforts are paying off? Can you accurately track which phone call is the result of which marketing effort? If you do not know if your Google Local, Organic, Social, Paid, and Offline promotions are generating calls? …
Problem: Dr. Cockley purchased a fee for service practice in a quiet, lazy, semi-suburban town in Pennsylvania, in 2002. As with all practice purchases, there is a period of time before existing patients trust the new dentist and accept new treatmen…
Problem: Drs. Sheron wanted to increase their new patient volume with good quality new patients, however, they are located in a competitive market and have never budgeted for marketing. Solution: Created an offline/online budget, focused our m…
Problem: Dr. Siranli had recently expanded her practice and was looking to increase patient volume with a focus on prosthodontic treatments. Her upscale practice is located in a business section of Washington DC. Solution: Designed an optimize…
Is the competition around your dental practice too thick? Is it difficult to consistently attract the type of patients you want? If you have answered yes to either of those questions –this podcast will be valuable to you! In this podcast, M…
Problem: How does a dentist buy a practice, cover the debt, create relationships with all those patients, AND GROW the practice? This was the reality Dr. Shearer faced when he purchased his practice in 2011. As a young new practice owner, he didn&rs…
The widespread technology adoption resulting from the shift to remote work has laid the foundation for a new legal-service model, better suited to the needs of clients. This year’s Legal Trends Report from Clio, the leader in cloud-b…
