Traction Book Summary

Traction details 19 tractions channels, with actionable tactics to make each one work for your startup. However, once you’ve devoured this summary, I’d definitely recommend you to buy & read the full book, since it’s packed with t…

Hooked Book Summary

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Hooked breaks down the 4-step Hook Model, discusses the morality…

Traction Book Summary

Traction details 19 tractions channels, with actionable tactics to make each one work for your startup. However, once you’ve devoured this summary, I’d definitely recommend you to buy & read the full book, since it’s packed with t…

Top of Mind Book Summary

I loved how practical and in-depth this book was. In this summary, we will explore how the consumer landscape has changed through inbound marketing and branding, how to build an authentic, transparent, and consistent personal brand, and how to be valua…

Hooked Book Summary

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Hooked breaks down the 4-step Hook Model, discusses the morality…