Hooked Book Summary

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Hooked breaks down the 4-step Hook Model, discusses the morality…

Four questions for scaling biotech companies

Breakthroughs in research and drug therapies have the potential to improve human health around the world. With no shortage of consumer health concerns – let alone a pandemic like COVID-19 – there is a rising urgency for the life sciences industry to re…

Smarter Faster Better Book Summary

Duhigg outlines the 8 ‘secrets’ to being more productive in his book. This summary will summarise each of the concepts starting with; motivation, focus, teamwork, goal setting, managing others, making decisions, innovation and finally, abso…

Your Enterprise Cyber Risk Assessment

Despite constantly preparing for security breaches, attacks, and outages, businesses don’t always understand the full impact of these incidents. In this webinar, we’ll explore how the impact associated with existing threats affect cost and downti…