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Companies need to transform their businesses to meet the expectations of customers, as experiences become increasingly individualized. "Customers want split-second exceptional experiences, but marketing can’t keep up with the demand." At the heart of these experiences sits relevant, engaging content and the systems that fuel it.. Brands are transforming to meet customer expectations with content platforms that streamline workflows, use content intelligently, and do so in a scalable, secure manner. This article compiles stories of prominent companies that have transformed their content management systems with AEM. |
