Based on our ongoing work with tech buyers and vendors, we have identified ways to use data that will not only help your business survive but grow in times of economic downturn.

In this eBook we will cover how to:

• Create a Winning Strategy
• Understand and Better Serve Your Customers
• Maintain or Improve Your Position in the Market
• Use Data to Forecast Carefully
• Enrich Your Data to Stay Relevant and Competitive
• Keep Investing - But Wisely
• Attracting Investors During a Recession

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets.

With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives.