Analyze JSON Data for 360-Degree Customer Insights

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Today’s Internet of Things (IoT), Web, and mobile applications can collect more data about customers than ever before.  However, the sheer volume, velocity, and variety of this data make it inherently difficult to analyze. How can semi-structured NoSQL data forms, like JSON documents from Web and mobile apps, be efficiently and safely stored, let alone generate meaningful insights that will boost your business? The key is keeping that data online and bringing analytics to where the data resides in the cloud.  Read this white paper to learn how semi-structured data like JSON can be efficiently incorporated into business processes, and converted far more quickly into actionable insights.

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