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The 2022 Gartner Magic Quadrant for Digital Experience Platforms illuminates DXP market trends and assesses the strengths and cautions of DXP vendors. 16 vendors are included in the report. These vendors are evaluated against their ability to execute a…

At a time when customers demand more from their digital interactions with companies across a growing number of communication channels, customer acquisition and retention can be a big challenge. In this toolkit, you’ll find a variety of resources …

Running an A/B test takes the guesswork out of website optimization and enables data-informed decisions that shift business conversations from "we think" to "we know." By measuring the impact that changes have on your metrics, you c…

Recent times have taught us that digital is no longer a business strategy. It’s the main – and sometimes the only – driver of successful business.  And as online strategies focus on customer-centric content, DXPs offer a seamless a…

This digital experimentation playbook provides the practical first steps to help you get value from digital experimentation. Five worksheets will help you put the theory into practice as you learn how to quickly build quality experiments, share results…

But all technologies are not created equal. Some apply to specific types of trials and sponsors, and some make sense for a 500 site study but not a five-site study. Most of all, different technologies apply based on where you are in the ClinOps Technol…

But all technologies are not created equal. Some apply to specific types of trials and sponsors, and some make sense for a 500 site study but not a five-site study. Most of all, different technologies apply based on where you are in the ClinOps Technol…

​The cost of getting intercompany transactions wrong can be very high. And shifting business models require Accounting to behave differently, phasing out mundane workloads for a more strategic focus—enabling your full growth potential. Jo…

Vanguard Institutional’s clients are their top priority, and as such, the company wants to ensure their customers get the content they want and need. To do this, they needed to find a solution that could scale to meet their need to personalize cu…