Passion and Purchase

Digital platforms enable the wielding of influence over key stakeholder groups more powerfully and readily than ever before. While that should excite brands, it also means that more external parties than ever before wield that influence, too. For co…

ROI of Data Checklist

78 percent believe that data collection and analysis has the potential to dramatically change the way their company does business over the next three years. Download the Article now to learn the six steps to follow to gain maximum impact from y…

Modernizing Customer Communications

Insurance companies have always struggled with how to engage their customers. Communication strategies often lack coordination inside the organization, with objectives from different departments resulting in conflicting customer messagin…

PrivSec South Africa

The EU General Data Protection Regulation (GDPR) is widely seen as the gold standard for data protection worldwide. While EU law has clearly inspired South Africa’s Protection of Personal Information Act (POPIA), there are some crucial diffe…

PrivSec South Africa

The EU’s General Data Protection Regulation (GDPR) is often cited as the world’s toughest data protection law. South Africa’s Protection of Personal Information Act (POPIA) is similar to the GDPR in many ways. Both laws provide rules and prin…