Marketers, be honest: If your boss asked you which campaigns and channels are generating the greatest return on investment, how long would it take you to come up with the answer? A day? A week? Forever? The customer journey is no longer a linear tra…
Introduction If you are considering the possibility of taking your company, startup, or entrepreneurial endeavor global, then congratulations to you – your operation has experienced enough success, growth, and potential investment to ven…
Here’s What Your Free Training Includes: Get 83 minutes of expert-led marketing teardowns Guided walkthrough of over 50+ real-life examples Discover how to use cutting-edge optimization apps Uncover common bottlenecks like consistent qualit…
While achieving high and continuous CRM user adoption is important for every unique system, there are also unique ways to gain user adoption according to the technology at hand. In this eBook, you will learn the best practices and strategies for gai…
Problem: How does a dentist buy a practice, cover the debt, create relationships with all those patients, AND GROW the practice? This was the reality Dr. Shearer faced when he purchased his practice in 2011. As a young new practice owner, he didn&rs…
Problem: Dr. Henkel is operating a fee for service practice in a competitive Boston suburb. He had spent several years working with different marketing companies simultaneously, which led to frustration trying to effectively manage different marketi…
Problem: Dr. Siranli had recently expanded her practice and was looking to increase patient volume with a focus on prosthodontic treatments. Her upscale practice is located in a business section of Washington DC. Solution: Designed an optimize…
Problem: Drs. Sheron wanted to increase their new patient volume with good quality new patients, however, they are located in a competitive market and have never budgeted for marketing. Solution: Created an offline/online budget, focused our m…
Problem: Dr. Cockley purchased a fee for service practice in a quiet, lazy, semi-suburban town in Pennsylvania, in 2002. As with all practice purchases, there is a period of time before existing patients trust the new dentist and accept new treatmen…
Penetration tests are an integral part of compliance initiatives like PCI-DSS and SOC 2. However with 56% of consumers still dissatisfied with results, the issue may be less the pentesters, as much as the “on staff.” Check&nbs…
