Thread Rolling v. Thread Cutting

The hardening process of rolling actually strengthens the thread profile, as opposed to disrupting the natural structural integrity of a material by cutting it. CJWinter’s latest eBook, Advantages of Thread Rolling vs. Thread Cutting, expl…

How to Win at the Game of Online Advertising

Because Facebook and Google have made the ability to purchase advertising on their platforms relatively easy, many companies dive into the digital advertising pool headfirst. They develop ads without researching intended demographics, create content th…

Why Conversational Marketing Isn’t Just Chatbots

It’s 2020 and the enterprise chatbot has risen up the ranks, going from eager trainee to an active engine of customer engagement. This has been made possible by AI which has extended chatbot capabilities from serving content and qualifying leads, to mo…