Stop Losing Customers – Periscope Data SQL Tips

In this How-To Guide, “Stop Losing Customers – Periscope Data SQL Tips”, Periscope Data explains the easiest way to calculate cohort retention statistics using SQL queries. Any organization that fails to track their customer segments is most likely leaving money on the table when a churn event occurs.

Cohort analysis using SQL is a popular toolset many skilled analysts use to understand any differences between groups of customers. In this use case, an analyst would be able to monitor older and new customers to observe when product interest drops for either group which may be associated with seasonal shifts, local demographic changes or any number of factors. 

If you have a SQL database, you can use SQL to perform cohort analysis on your own data to understand customer retention and loyalty. This document offers a step-by-step approach to writing the script and interpreting the results. 

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How Do You React to Failure?

Failing one time – or even several times – doesn’t make you a failure any more than losing one game makes you a loser. It can be a great teacher, make you stronger, and keep you grounded, or it can be the cause of your demise. The …

7 Ways to Make Yourself Hard to Hack

While the concept is as old as IT security thinking itself, that doesn’t make applying layers of security any the less relevant today. Choosing the correct layers, of course, is paramount. Think of defense in depth as being a risk mitigation construct applying multiple layers of control across the length and breadth of your IT environment, and you will be pretty much on the money.

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IT Security 101: Think Like a Cybercriminal

Don’t make things a lot easier for the bad guys just in order to make things a little easier for yourself.

  • Identifying your weaknesses can be a real eye-opener
  • Thinking like the bad guys can help protect systems and data
  • Get 6 things to consider from the IT security checklist

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6 Principles to Take Your MSP Business from Good2Great

You may already be this good, but you can always take steps to improve your business on the path to “greatness.”

Download the white paper 6 Principles to Take Your MSP Business from Good2Great to discover:

  • How often to have customer meetings—and what to cover—to keep them happy
  • How to set pricing so it’s easier for potential customers to give you the green light on services
  • What key revenue metrics you should track—whether you’re in a large IT business or you’re a smaller (or one-person) shop
  • How to compensate sales and technical staff so they bring in more of the right business

The white paper is based on our experience partnering with over 20,000 IT service providers over the years. Discover the patterns we’ve seen among the cream of the crop by downloading the white paper today.

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Gartner’s Market Guide for Managed Detection and Response Services

Gartner published their updated market guide for Managed Detection and Response (MDR) services on May 31, 2017. Arctic Wolf Networks has been recognized by Gartner for a second year in a row. New players have entered the MDR market, and they expect this to continue.

Key findings from the report:

  • Organizations are looking to improve real-time detection and incident response capabilities. However, they often struggle to invest given the limited resources in people, processes and technology.
  • MDR vendors target two primary groups of buyers:
    1. small or midsize businesses and small enterprises with minimal investments in security tools/staff;
    2. well-invested enterprises that are investing in people and tools, but are looking for partners to augment their capabilities.
  • MDR providers are adding the ability to contain threats to existing remote incident response capabilities, primarily driven by SMB organizations that lack security teams and 24/7 IT.

Download the report to read Gartner’s analysis of the MDR landscape.

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