State of AI in Sales & Marketing 2025
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher …
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher …
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download …
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision-making. Gen AI is a game changer …
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer …
As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is …
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating …
Go-to-market (GTM) leaders in the commercial banking sector face many complex challenges. But with those challenges come significant opportunities — for banks that can identify and act upon them. GTM …
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence …
In this exploration, we’re diving into predictions about the future of sales. We’re talking about a complete shake-up powered by automation and artificial intelligence (AI). These aren’t just fancy tools …
These stories from real GTM professionals show how revenue leaders at companies of all sizes are leveraging GTM Intelligence to expand their reach, grow their pipelines, and close more deals. …