Intelligent Customer Engagement
Predictive Marketing is a fundamental shift in the way B2B companies engage buyers. In the first book of its kind, Mintigo CEO Jacob Shama explores how data science and AI …
What You’re Missing With Your Lead Scoring Model
Lead scoring models were put in place to prioritize leads for follow-up, nurture and marketing investment. However, with guesswork and data coming from disparate sources, traditional lead scoring has a …
7 Steps of an Intelligent ABM Process
Data is the new power currency in sales and marketing, and this is especially true if you want to succeed in an account-based marketing approach. This ebook covers 7 steps …
Performance and Cost Optimization with Microsoft Azure
Customers are facing incredible pressure to modernize and transform their IT to become a digital business; cloud is central to this transformation. Figuring out what workloads go on-premises, what goes …
Cost Optimization with Amazon Web Services
Customers are facing incredible pressure to modernize and transform their IT to become a digital business; cloud is central to this transformation. Figuring out what workloads go on-premises, what goes …
The Path to Hybrid Cloud
The hybrid cloud has been heralded as a promising IT operational model enabling enterprises to maintain security and control over their infrastructure, maximize ROI from their local data center, and …
The NoSQL Technical Comparison Report: Couchbase Server, Cassandra (DataStax), and MongoDB
New technologies are rapidly accelerating digital innovation, and customer expectations are rising just as fast. For nearly every industry this means customer experience has quickly become the next competitive advantage. …
Comparing NoSQL Databases With YCSB Standard Benchmark
How do the latest releases of two leading NoSQL databases compare on both read/write and query performance? The emerging technologies thought leader Avalon Consulting, LLC benchmarked MongoDB 3.2 and Couchbase …
High Performance With Distributed Caching
Today’s web, mobile, and IoT applications need to operate at increasingly demanding scale and performance levels to handle thousands to millions of users. Terabytes or petabytes of data. Submillisecond response …
How to Choose a Database for Your Mobile Apps
Today’s consumers rely on their mobile apps no matter where they are. If your apps are sluggish and slow or don’t work at all when there’s no internet connection, your …
