Engineering in a cookieless world
Third party cookies are essential for how your marketing teams do targeting, profiling, and demographic segmenting—and they’re going away. Without third party cookies, your marketing team will need to find …
Forget passwords. Passkeys are here.
Passwords suck. It’s true. They’re insecure and inconvenient. The good news is, you’re not stuck using them. Okta has a better solution to the world’s password problems. Learn how to …
A Comprehensive Guide for Your Customer Identity Maturity Journey
As the leader in identity and access management (IAM), Okta has worked with thousands of companies to achieve their security and usability goals. We’ve learned that no matter how far …
Why Customer Identity?
Today’s companies must enable their customers to engage with their apps or services at any time, from any device, in a secure and safe manner. At the same time, companies …
Drive GTM Efficiency with Tech Stack Consolidation
Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver …
10 Ways to Use Intent in Your ABM Strategy
Any great account-based marketing (ABM) strategy requires a clear understanding of your target customer and the ability to address their needs. In this guide, you’ll learn how Infusing your ABM …
The Key to Building a Customer-Centric Team
80% of customers now view their experience as being of equal importance to the products they buy from a company. With the importance of customer retention, it’s also worth noting …
RingCentral’s Unified Communications and Contact Center Solution
In a world where consumers have choice at their fingertips, building lifelong customer relationships isn’t easy. Read why investing in a complete communications solution is your first step to exceeding …
How to do business like The People’s Shark
How to do business like The People’s Shark with Daymond John. Daymond John, star of Shark Tank, shares advice for small business owners. He reveals the secrets to business success …
Why it’s Time to Move Your On-Premises PBX to the Cloud
Now that businesses are returning to work, the question becomes: what role will the cloud play in the future of work? It’s clear that the future workforce will be hybrid, …
