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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Put the Power of the Cloud to Work for Your Business

The cloud experience everywhere allows you to free up capital, boost operational and financial flexibility, and open talent to innovate faster across a broader spectrum of customer solutions. The advantages of operating in the cloud include: S…

Enterprise IT / Featured Tech / Sales & Marketing

How to Survive and Win in New Markets

Tech Clarity research indicates top performers succeed with simulation technology. Nearly half (44%) of manufacturers say design decisions have become more difficult. For engineers to complete their work effectively, they need to be empowered with powe…

Enterprise IT / Featured Tech / Sales & Marketing

Webinar: How Pinterest Improved Brand & Advertiser Trust With B2B Research

“Dirty” data can topple multi-million dollar business decisions, yet even though 98% of professionals believe that high-quality data is strategically essential, only 51% actually consider their data to be “clean” enough to lever…

Enterprise IT / Featured Tech / Sales & Marketing

How Research Providers Can Meet the New Demands of B2B Market Research

The research industry is rapidly changing. In turn, insights leaders must evolve their approach in order to be successful in the new frontier of market research and business demands. Based on GreenBook’s GRIT Report: Business and Innovation Editi…

Enterprise IT / Featured Tech / Sales & Marketing

The Ultimate 2022 Data Strategy Guide

More than two years after the pandemic reached the US, brands, marketers and analytics professionals in nearly every industry are still navigating its impact. Consumer shopping and buying behaviors that changed in the pandemic’s earliest days …

Enterprise IT / Featured Tech / Sales & Marketing

Lead Generator’s Handbook

Lead generation is the core of your business. But it’s not as simple as generating an inquiry. Successful lead gen happens when you gain a full picture of consumer identities which is much easier with the help of a data partner with robust identi…

Enterprise IT / Featured Tech / Sales & Marketing

The EMEA Affiliate Marketing Handbook

Digital growth shows no sign of slowing down, with 4.88 billion active internet users across the world and 57.8% of the population making online purchases. In Europe, 53% of the population used e-commerce in 2021, and the continent boasts one of t…

Enterprise IT / Featured Tech / Sales & Marketing

How Pinterest Transformed UX With New B2B Research Methodology

Brand trust has become a top priority for advertisers, as consumers grow more concerned with the ethical and social standards of the companies and platforms they interact with. Recognizing the importance of brand trust, the Pinterest UX research tea…

Enterprise IT / Featured Tech / Sales & Marketing

The Forrester Wave: B2B Commerce Solutions, Q2 2022

Selecting a commerce solution to fit your specific needs can be a difficult, time-consuming process. The analyst reports Forrester Research produces are specifically designed to help brands and businesses make informed decisions. For their Q2 2022 B…

Enterprise IT / Featured Tech / Sales & Marketing

Efficiency Best Practices for Microsoft 365 ($28.99 Value) FREE for a Limited Time

This book will provide simple, immediately usable, and authoritative guidance to help you save at least 20 minutes every day, advance in your career, and achieve business growth. You’ll start by covering components and tasks such as creating and sto…

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