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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

How to Maximize Productivity in the Contact Center

In 2022, businesses recognized the value of optimizing their contact center operations to streamline processes, increase efficiency, and meet the rising expectations of their customers. Despite a full staff of agents, only 10% of customers believe t…

Enterprise IT / Featured Tech / Sales & Marketing

The 2022-23 US Customer Experience Decision-Makers’ Guide

Business and consumer surveys carried out in the course of the research for this guide show that while improving the customer experience is high on the agenda for many organizations, most businesses are still a long way from where they want to be. T…

Enterprise IT / Featured Tech / Sales & Marketing

Maximizing Productivity in the Contact Center

In 2022, businesses recognized the value of optimizing their contact center operations to streamline processes, increase efficiency, and meet the rising expectations of their customers. Despite a full staff of agents, only 10% of customers believe t…

Enterprise IT / Featured Tech / Sales & Marketing

The US Customer Experience Decision-Makers’ Guide 2022-23

Business and consumer surveys carried out in the course of the research for this guide show that while improving the customer experience is high on the agenda for many organizations, most businesses are still a long way from where they want to be. T…

Enterprise IT / Featured Tech / Sales & Marketing

How to build an award-winning TV platform

Discover the intriguing journey of building an award-winning platform for Zattoo, the comprehensive TV-as-a-Service provider for ISPs and telcos. In this webinar, industry leaders and tech experts will lay out how operators and Internet providers can l…

Enterprise IT / Featured Tech / Sales & Marketing

Overcome MarTech Data Challenges with a Modern Data Strategy

Overcome MarTech Data Challenges with a Modern Data Strategy The marketing industry is constantly evolving, which presents both obstacles and opportunities. To stay competitive, marketing teams need a modern data strategy to support their ever-growi…

Enterprise IT / Featured Tech / Sales & Marketing

Game of Brands in the US: Consumer Attitudes to Brand Loyalty

Understanding consumer behavior and customer experience is crucial for success. Americans are increasingly choosing brands with which they identify and align with their lifestyle. Moreover, they often recommend these brands, making their loyalty even m…

Enterprise IT / Featured Tech / Sales & Marketing

UK Spending Habits in Food and Beverage

UK consumers are changing their shopping habits to cope with rising food and drinks prices. Their priorities and preferences are being altered by the decrease in their purchasing power due to inflation and rising interest rates, generating a situation …

Enterprise IT / Featured Tech / Sales & Marketing

Game of Brands in the UK: Consumer Attitudes to Brand Loyalty

Understanding consumer behavior and customer experience is crucial for success. British consumers are increasingly choosing brands with which they identify and align with their lifestyle. Moreover, they often recommend these brands, making their loyalt…

Enterprise IT / Featured Tech / Sales & Marketing

Inflation and Consumer Behavior

When some pre-pandemic habits were starting to recover, emerging political and economic events plunged us into an episode of inflation that does not appear to have a clear end in sight. This report shows how inflation is now the primary concern for …

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