Sales & Marketing

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Delivering an exceptional customer experience is priority number one for companies hoping to succeed and grow in today’s competitive environment. More than two-thirds of companies say they are currently competing mostly on the basis of customer e…

Every day your bank is faced with new challenges to overcome and strategic objectives to meet, whether it’s strengthening brand awareness, building loan portfolios or hitting deposit growth goals. With the right strategy and forward-thinking marketing …

A latest report from IDC says that spending on AI technologies will grow to US$97.9 billion in 2023 — more than two and a half times the spending level of 2019. Almost a $100 billion industry. There is no iota of doubt that AI is set to accelerat…

While 80% businesses want chatbots by 2020, many are still unsure about their bot success. Companies struggle to connect bots to relevant knowledge bases owing to the customizations involved, and the barriers to training a bot are also high, especially…

Big data has transformed search and you need to know how to tap into all the data you have to harness the real power of search. In this eBook, we map the journey from what enterprise search used to be, what it is, and what it will be! If you are wor…

Knowledge-Centered Service (KCS) methodology captures resolutions at scale and in ways that are both findable and reusable. But after the initial kick-off & training sessions, the excitement around the project often comes to a standstill. Minimal k…

Imagine the possibilities if your Dynamics 365 instance could be connected to the entire KB. The impact on content findability and engagement would be mind-boggling, wouldn’t it? Well, you can do that—and much more—with SearchUnify&rs…

1 in 3 customers will leave a brand after just one bad service experience. Not investing into world class contact center experiences can be fatal. Moreover, switching to a remote workforce has presented some serious issues, but has also catalysed a new…

Apart from getting the basics right and providing answers, your community needs to become customers’ go-to place. This fulfills two things–you know their perspective to make your product(s) and services better and you create long-lasting tr…