The COVID-19 pandemic has pushed B2B E-commerce growth into overdrive. To remain competitive, they must overcome several key challenges to fully embrace E-commerce and other new digital business models within their organizations. In this whitepaper …
To help answer this question, RollWorks and Bombora , in partnership with Ascend2, fielded the Using Intent Data Survey. We’re covering: ● What marketers really think about intent data ● Where priorities lie for how to use intent data ● And the bi…
Whether you just want to be a better marketer or you’re already shopping for an ABM platform, we’ll guide you through all the decisions you’ll need to make, and the pros and cons of different approaches. This guide will walk you thro…
What’s in your essential work-out kit? How to drive a bulked up ‘single view of customer’ strategies and insights Strategies to beat a personal best and proactively reduce customer churn How organisations build out agi…
AI provides a framework in which to optimize any contact mix. Organizations can now embed natural conversational experiences into mobile and web applications, smart devices, bots, interactive voice response systems and messaging platforms. Live assista…
Are you a B2B looking to grow your business on LinkedIn in 2021? Then you’ll love the actionable strategies to increase traffic, leads, and sales in this Ultimate Guide to LinkedIn B2B marketing. We’ll cover: Why LinkedIn is …
Forget 2020. CMOs are optimistic about a recovery in 2021; however, budgets will be tight. In 2021, you’ll need to focus on cost-effective ways to get in front of more opportunities. According to Gartner’s Annual CMO Survey&nb…
When uncertainty is the only certainty, how should companies respond? How can you be proactive in midst of continual change? Where should your initiatives be focused? Well, it depends on where you are in terms of business impact: &n…
Learn about these and other pivotal Google Ads trends, including: The rapid rise of Google Discovery adoption and why advertisers will soon have to use these personalized campaigns to target Gmail ‘Promotions’ and ‘Social’…
As e-Commerce has accelerated, so have customers’ expectations. In this whitepaper, you will learn about the 5 main logistics capabilities and why creating an omnichannel e-Commerce logistics strategy is the best way to accelerate growth and prov…
