Heutzutage sind Informationen überall und sofort abrufbar. Als Konsumenten erwarten wir korrekte, sofortige Antworten auf unsere Fragen, wo auch immer wir sie stellen – insbesondere von den Marken, mit denen wir interagieren. Tatsächlic…
Get fresh ideas for getting ahead of the trend, by using current events to drive relevance and urgency. Featuring top B2B marketers from ON24, NetLine, and Meltwater, this webinar discusses how to Use news themes and engagement data to find ou…
We’re proud to announce the Research & Equitable Leadership (REEL) awards, honoring the 50 most influential corporate and agency insights leaders of the day. Specifically, those who start fresh conversations at scale through notable thought leaders…
2020/21 will remain memorable for the disruption caused by COVID-19 and most probably Brexit. Contact centres have already been tested in terms of a frenzied pivot to homeworking and coping with significant fluctuations in customer demand. Digital f…
Thankfully, in the real world, the majority of project management software vendors have your back. Some even go the extra mile to keep their customers happy. To find out which project management solutions offer the best customer support, we turned t…
Every business is becoming a technology business, and this phenomenon has profound implications on all facets of the technology provider industry. Most providers have ridden the wave of technology-driven growth in their markets, but the pressure to del…
Use this guide to map the multiple touchpoints you have with your supporters. As constituent engagement becomes increasingly digital, there are more touchpoints than ever before, leading to many disconnected experiences. That’s why digital engage…
This guide is tailor-made for short-cycle projects that take between a few weeks to a month to execute and may not require extensive planning to get started or monitoring after launch. Marketing leaders use this step-by-step Gartner Ignition Guide t…
A fundamental rule of marketing has always been to meet customers where they are. And, these days, they’re on mobile devices. Is your brand’s current mobile strategy connecting with customers as well as it could be? Is it engaging with them appropri…
Sales leaders create a strategic plan each year to help execute the choices and actions required to meet strategic goals. However, given the pace and magnitude of recent disruption, the strategic planning process for 2020-2021 — and the plan itse…
