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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

The Forrester New Wave: Conversational Computing Platforms

The report evaluated the most significant conversational computing platforms, diving into each vendor’s current offering and strategy and including customer feedback. IBM was cited for its developer-friendly tools and enterprise expertise requirements,…

Enterprise IT / Featured Tech / Sales & Marketing

Reduce costs with AI for customer service in Banking, while meeting security and privacy regulations.

In response, banks are rapidly adopting AI, but there are privacy and security issues to be aware of. Watch now to gain insight on how Watson Assistant on IBM Cloud Pak for Data is a safe, secure AI solution.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Watson Masterclass: Customer Service & AI Episode1: Why conversational AI?

This episode will give you insight into what conversational AI is, the best use cases for AI in customer service, and how to prove that your solution will positively impact your organization.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

How to Get Buy in From Stakeholders on Your Next CRM Software Purchase

Getting buy-in from stakeholders isn’t always easy, but you have to start somewhere. More importantly, you need to convince all stakeholders that this software purchase can benefit all stakeholders—at any level. Software Advice has created a handy down…

Enterprise IT / Featured Tech / Sales & Marketing

Three Ways AI for Customer Support Can Increase Revenue in Telecommunications

In response, call centers worldwide are rapidly adopting AI. Watch to learn how Watson Assistant on IBM Cloud Pak for Data is an effective, secure AI solution.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

How to Get Buy in From Stakeholders on Your Next Marketing Automation Software Purchase

Getting buy-in from stakeholders isn’t always easy, but you have to start somewhere. More importantly, you need to convince all stakeholders that this software purchase project can benefit all stakeholders—at any level.Software Advice has created a han…

Enterprise IT / Featured Tech / Sales & Marketing

Digital Marketing Transformed: The Future of Content

Content will remain at the heart of marketing campaigns as we move forward. Digital marketing is, by its very nature, a dynamic place to be. We’ve seen an explosion in the amount and variety of content that marketers need to generate across an…

Enterprise IT / Featured Tech / Sales & Marketing

The B2B Marketer’s Guide for Creating Scrappy Campaigns

So, how do we get more results with less work? "The B2B Marketer’s Guide for Creating Scrappy Campaigns" has the answers, offering marketers a way to be more agile, rethink traditional processes that bog us down and offer practical t…

Enterprise IT / Featured Tech / Sales & Marketing

EMA Research: How Automation, AI and Analytics Are Reinventing ITSM

Download this new research report to see what EMA’s study reveals about the relationship between digital transformation and enabling technologies as they converge in ITSM. Starting with the service desk as a central point of departure, the research tak…

Enterprise IT / Featured Tech / Sales & Marketing

Why You Should Encourage Employees to Take Advantage of Education Benefits

The right tuition program (TAP) benefits the organization and the employee. Yet it remains one of the more underutilized company perks.  Find out why HR and management should encourage employees to take advantage of these opportunities and: …

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