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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

2019 Profitability Perspectives: 10 Findings Reveal the Need for Specific Leadership Action

In a joint research report from Kaufman Hall and the Financial Managers Society (FMS): 80% of respondents have limited confidence in their institutions’ ability to forecast and manage profitability performance with current financial planning proc…

Enterprise IT / Featured Tech / Sales & Marketing

Software Advice’s Top 10: Most Affordable CRM Systems

Organizations need crm software to manage contacts, interaction tracking and scheduling.With hundreds of systems to choose from, finding the right crm software can be nearly impossible. With this in mind, Software Advice compiled a free guide that iden…

Enterprise IT / Featured Tech / Sales & Marketing

Software Advice’s Top 10: Most Affordable Marketing Automation Systems

Organizations need marketing automation software to manage collateral, track prospect behavior and qualify leads before they are passed to sales.With hundreds of systems to choose from, finding the right marketing automation software can be nearly impo…

Enterprise IT / Featured Tech / Sales & Marketing

Software Advice’s Top 10: Most Affordable Field Service Systems

Organizations need field service software to reduce scheduling costs, increase customer satisfaction, and reduce fuel & parts inventory cost.With hundreds of systems to choose from, finding the right field service software can be nearly impossible. Wit…

Enterprise IT / Featured Tech / Sales & Marketing

Revving Your Salesforce Community Engine

Your organization knows the value of a good self-service strategy, it has turned the key in the customer success ignition, now it’s time to put the pedal to the metal and kick your strategy into high gear. The secret to a great community lies …

Enterprise IT / Featured Tech / Sales & Marketing

Marketers are from Mars, Salespeople are from Venus

Marketers and salespeople often see the world very differently—so much so, that we might say they are from different planets. With the proper support, sales and marketing can work together to drive incredible results for the business…they …

Enterprise IT / Featured Tech / Sales & Marketing

Pioneering Active Content Governance

Active Content Governance is about producing consistent and compelling content that drives great customer experiences. It’s also about keeping your content on strategy and making sure it speaks with one clear voice.  Come meet three indus…

Enterprise IT / Featured Tech / Sales & Marketing

Why Traditional Approaches to Governing Customer-facing Content Fail

The standard ways of governing customer-facing content have been around for ages. The problem? They weren’t designed for today’s hyper content world. Nowadays, traditional content governance methods just don’t cut it.  Learn: …

Enterprise IT / Featured Tech / Sales & Marketing

The B2B Marketer’s Guide to Scrappy Marketing

So, how do we get more results with less work? The B2B Marketer’s Guide to Scrappy Marketing has the answers, offering marketers a way to be more agile with their marketing, rethink traditional processes that bog us down and offer practical ti…

Enterprise IT / Featured Tech / Sales & Marketing

Why the Time for Active Content Governance For Customer Experience is Now

Active Content Governance (ACG) is a systematic way to control your customer-facing content. It’s the best way to keep your content and strategy aligned and producing value. Learn: Why interest in ACG is exploding The trends that are d…

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