Although organizations are placing a bigger focus on growing their sales teams and increasing win rates, most aren’t able to scale their processes, best practices, and sales tools effectively. Even a small productivity boost means more time spent selli…
Watch the webinar to learn how to: Put the customer as your primary focus Formalize collaboration with clear accountability Utilize tactical content management Leverage state-of-the-art enablement technology In…
Not only does content cost less than traditional marketing efforts (62% less to be exact, according to Demand Metric), it also provides 3x as many leads for the investment. So, what’s the problem you ask? The problem is that leads don’t necessarily …
The impact is clear. Organizations that have undertaken a sales enablement initiative have seen a 350% increase in content usage and 65% more revenue generated by new reps. In this guide you’ll learn everything you need to know about this emerging f…
Download the report to learn: The benefits of a documented content marketing strategy How enterprise marketers rate alignment of content marketing and sales in their organization Content marketing methods enterprise marketers use to nurture t…
Making that quest more difficult? There are a million ways to measure an organization’s overall achievement of those goals. To maximize revenue growth, 3 strategic imperatives are usually: Shortening the sales cycle &nbs…
The impact of a sales enablement initiative on operational efficiency, alignment, and revenue is indisputable—and if you’re not already working on a sales enablement initiative, it’s time to seriously consider if your organization is …
Blockchain, the technology behind bitcoin, is one of the most talked about and intriguing technologies of the moment. This emerging technology is doing to transactions what the internet did to information, and it has the potential to disrupt many indus…
In today’s business world, with so many solutions to consider across Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), inventory management, and ecommerce—the task of choosing one or more may seem daunting. Although choosing t…
Customer relationship management (CRM) is an essential tool for manufacturing companies as it can enrich all business efforts, from marketing a product all the way to manufacturing. CRM is used to connect companies with potential clients; it builds the…
