The teams who are most successful at distributing intel have identified relevant communication channels, established a regular cadence for distribution, and, of course, crafted value-packed CI updates. In this guide, we highlight how to share compet…
With a strong competitive intelligence program, you can provide your marketing, sales, product, and executive teams with a powerful, strategic advantage. Knowing what your competitors are up to will help you beat them every time. This 43-page g…
When you know your customer’s personality you’ve got power. NASA-proven research shows that the most consistent and reliable way people communicate their personality is through language. Our word choices and language patterns identify each …
Read our guide to learn the best practices & key tips you can use right now to optimize your qualitative vs. quantitative research. Companies spend $6.7 Billion on Market Research every year to better understand their consum…
Online marketing for e-commerce continues to change at an ever-faster pace, with new levels of consumer expectation for product selection, delivery speed, and ultimate satisfaction. Today’s marketers have to deploy a range of real-time digital marketin…
Download our definitive guide to learn the best practices you can use right now to optimize your concept testing and create products that will succeed in the market. Of the 30,000 new consumer products that are launched every year, 95% of them …
he latest research from Forrester’s U.S. Customer Experience Index 2017, indicates that customer experience is suffering. While contact centers are hugely valuable components of any organization, they seem to face shrinking budgets every year …
Instead of looking to do more with less — a traditional cost-saving tactic within enterprise contact centers — successful leads are doing more with more to achieve desired business results. By combining artificial intelligence (AI) with …
A positive connection, or lack of one, affects business outcomes such as sales acceptance rates, collection rates, satisfaction scores, retention rates, and service cost efficiency. Language is an important window into personality and human behavior…
Mobile ad fraud is likely something you’ve heard, read about or initiated concern over in the past few years and for good measure. According to the Australian, click fraud is growing at 50% year over year and a 2017 study by Pixalate illustrated …
