Enterprise IT / Featured Tech / Sales & Marketing

The Top 7 Ways Online Retailers Can Use Competitive Intelligence

The way you use data can help differentiate your business. This is especially true in today’s competitive landscape, where retailers are moving towards an omnichannel experience, and the line between physical and digital is increasingly blurred. Major players in online retail, such as Amazon and Walmart, are already using such analytics to their advantage—and so can you.

In this guide, retailers will learn how to:

  • Capitalize on assortment opportunities
  • Analyze product and category trends
  • Optimize pricing and promotional strategies
  • Execute price tests

Get the 7 tips to use competitive intelligence to your advantage to get a leg up on the competition. Download your free copy today!

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Enterprise IT / Featured Tech / Sales & Marketing

Top 20 B2B Marketing Charts of 2017

Discover critical data and insights with MarketingCharts’ most popular B2B marketing charts of 2017. This deck covers both the buyer’s and seller’s perspective across topics such as lead generation & management, vendor relationships, and content marketing. Learn about how B2B marketers are tackling growth strategies and how buyers approach vendor research and buying decisions. This MarketingCharts.com report is sponsored by Seismic and NetLine. Registrant data will be shared with the sponsors.

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Enterprise IT / Featured Tech / Sales & Marketing

How to Run a Disruptive Demand Generation Content Program

In part one, “Find Your Disruptive Story/Focus on Situations Not Personas,” of this two-part live webinar, Chief Strategy Officer, Tim Riesterer, from Corporate Visions Inc. will articulate why it’s integral for today’s marketer to find their disruptive story in hopes of driving success. Tim will walk you through examples that will help you defeat status quo thinking, how to create disruptive content, and help you become more focused on situations versus personas.

In part two, “Marketing Beyond the C-Suite / Get the Most Out of Your Content Distribution,” SVP Audience and Product, David Fortino, from NetLine Corporation will share his perspective on the current state of demand generation as it relates to effective lead gen campaign targeting strategies. You’ll learn how to take your disruptive content to the next level by leveraging distribution tactics and audience targeting methods that will generate ideal long-term results.

Register now to get access!

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