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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Three Priorities for Advancing the Sales Function

The long list of activities Sales are managing can be daunting, and many are unsure where to place their bets. Find out the top three things your peers are prioritizing by downloading Three Priorities for Advancing the Sales Function.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Public Relations Specialists – Occupational Outlook

Considering a career as a public relations specialist?These professionals work to create and maintain a favorable public image for the organizations they represent. They design media releases to shape public perception of their organization and to incr…

Enterprise IT / Featured Tech / Sales & Marketing

Three Priorities for Advancing the Marketing Function

The long list of activities B2B Marketers are managing can be daunting, and many are unsure where to place their bets. Find out the top three things your peers are prioritizing by downloading Three Priorities for Advancing the B2B Marketing Function.Re…

Enterprise IT / Featured Tech / Sales & Marketing

Buyer’s Guide: Best Practices for Marketing Database Cleanse

Maintaining a consistent, correct, and complete marketing database is not just a problem for marketers, it’s an epidemic. Not convinced? Research from MarketingSherpa states B2B contact data decays at annualized rate of 22.5%.But as frustrating a…

Enterprise IT / Sales & Marketing

Buyer’s Guide: Best Practices for Marketing Database Cleanse

Maintaining a consistent, correct, and complete marketing database is not just a problem for marketers, it’s an epidemic. Not convinced? Research from MarketingSherpa states B2B contact data decays at annualized rate of 22.5%.But as frustrating a…

Enterprise IT / Sales & Marketing

Three Priorities for Advancing the Sales Function

The long list of activities Sales are managing can be daunting, and many are unsure where to place their bets. Find out the top three things your peers are prioritizing by downloading Three Priorities for Advancing the Sales Function.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Your Complete Snapchat Playbook

This guide is full of creative ideas you can use today!Learn what to snap:Generically Throughout the day/weekThroughout the month/yearYou will learn ways to get a following and build engaging posts. Also, there are some tips and tricks to help you…

Enterprise IT / Featured Tech / Sales & Marketing

The Sales Enablement Guide to Win/Loss Analysis

We work with a lot of large B2B organizations, helping make their sales processes more efficient, effective, and intelligent. One of the ways businesses achieve improvements to their sales metrics is through tools, but often there is great room for imp…

Enterprise IT / Featured Tech / Sales & Marketing

Ten Ways to Use Customer Lifetime Value to Reinvent Your Marketing Strategy

CLV insights can help you to attract high-margin customers, target clusters of customers with untapped value, and retain high-value customers on the verge of churning.This marketing brief explores ten ways you can use CLV modeling to improve many aspec…

Enterprise IT / Featured Tech / Sales & Marketing

Market Guide for Attribution and Marketing Mix Modeling

Marketing leaders turn to attribution and marketing mix modeling providers to help them understand the impact of their marketing efforts and media investments. Use this guide to navigate the different providers in this complex and fast-moving analytics…

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