Enterprise IT / Sales & Marketing

Kali 101 – FREE Video Training Course (a $19 value!)

Kali is a penetration testing Linux distribution created by the Offensive Security. It holds a repository of multiple tools for security related engineers including hacking wireless networks, web applications, databases, reverse engineering, password crackers, and much more! So as you can see, Kali is a versatile and powerful tool for anyone looking to do any cyber security related work.

As indicated by the ‘101′ in the course title, this course is a beginner’s guide to getting started in Kali…to get your feet wet. The course is broken down into 3 sections; Getting Started, Basic Configuration, and Tools overview. We first give you an overview of Kali and its use cases then offer a step-by-step walkthrough of installing Kali using VMware. Next we teach you some important configuration settings in the distribution including configuring your network and managing services in Kali. Knowing these procedures will help you setup the proper environments when using Kali and its tools. Finally we go over the top tools in Kali and describe their features.

This course will take you 56 minutes to complete.

Request Free!
Enterprise IT / Sales & Marketing

Kali 101 – FREE Video Training Course (a $19 value!)

Kali is a penetration testing Linux distribution created by the Offensive Security. It holds a repository of multiple tools for security related engineers including hacking wireless networks, web applications, databases, reverse engineering, password crackers, and much more! So as you can see, Kali is a versatile and powerful tool for anyone looking to do any cyber security related work.

As indicated by the ‘101′ in the course title, this course is a beginner’s guide to getting started in Kali…to get your feet wet. The course is broken down into 3 sections; Getting Started, Basic Configuration, and Tools overview. We first give you an overview of Kali and its use cases then offer a step-by-step walkthrough of installing Kali using VMware. Next we teach you some important configuration settings in the distribution including configuring your network and managing services in Kali. Knowing these procedures will help you setup the proper environments when using Kali and its tools. Finally we go over the top tools in Kali and describe their features.

This course will take you 56 minutes to complete.

Request Free!
Enterprise IT / Featured Tech / Sales & Marketing

The AdRoll Guide to Account-Based Marketing

Account-Based Marketing (ABM) has become a popular term among Business-to-Business (B2B) marketers. The goal of ABM campaigns is quite simple: understand, identify, and target ideal customers with personalized messaging.

With AdRoll Prospecting, AdRoll Retargeting, and SendRoll, marketers can effectively reach potential customers throughout the marketing funnel—no matter what device they are on.

In this guide, we cover:

  • How to define your target accounts
  • Onboarding your CRM data with AdRoll
  • Using ABM to attract customers that will grow your business
  • How to measure the success of your ABM campaigns
  • And more!

Download it now to learn more!

Request Free!
Enterprise IT / Featured Tech / Sales & Marketing

Redefining Brand Performance for the 21st Century

Budgets continue to rise for digital brand advertising campaigns, with seven in 10 marketers increasing their funding 15 percent year over year. However, the study notes that lack of relevant metrics hinders further growth – 95 percent said they would increase their digital brand advertising spending if they could verify that it created the desired result. And 82 percent would increase spending if they could verify that the advertising was actually reaching their intended audience. To get a broader perspective, you can use a combination of three brand evaluation measures – brand equity, brand health and brand value – to correspondingly deliver the emotional, experiential and economic value that holistically measure brand performance in today’s digital world.

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