Featured Tech / Sales & Marketing

Ad Blocking’s Impact and the Future of Digital Marketing

Ad blocking has dominated headlines in the marketing world for months, generating a robust debate about the legality, ethics, and financial ramifications of the software. Regardless of your position, the fact remains that more than $10 billion in U.S. ad revenue is expected to be lost this year, and that’s the estimate before Apple’s launch of iOS9 on September 16th, which will allow mobile ad blocking on iPhones for the first time.

  • Ad blockers will cost publishers nearly $22 billion in revenue this year
  • 200 million people worldwide regularly block ads
  • Usage increased by 41% globally in the last year

As an advocate of the digital marketer, TapInfluence is excited to co-host PageFair, the authors of the most quoted ad blocking study in the industry, “The Cost of Ad Blocking, 2015 Global Ad Blocking Report,” for an exclusive webinar.

Request Free!
Featured Tech / Sales & Marketing

Ad Blocking’s Impact and the Future of Digital Marketing

Ad blocking has dominated headlines in the marketing world for months, generating a robust debate about the legality, ethics, and financial ramifications of the software. Regardless of your position, the fact remains that more than $10 billion in U.S. ad revenue is expected to be lost this year, and that’s the estimate before Apple’s launch of iOS9 on September 16th, which will allow mobile ad blocking on iPhones for the first time.

  • Ad blockers will cost publishers nearly $22 billion in revenue this year
  • 200 million people worldwide regularly block ads
  • Usage increased by 41% globally in the last year

As an advocate of the digital marketer, TapInfluence is excited to co-host PageFair, the authors of the most quoted ad blocking study in the industry, “The Cost of Ad Blocking, 2015 Global Ad Blocking Report,” for an exclusive webinar.

Request Free!
Featured Tech / Sales & Marketing

1H 2015 Influencer Marketing Benchmarks Report

In 1H 2015, our US-targeted branded content programs spanned 10 advertiser categories and employed (in aggregate) 217 influencers – each of whom has a direct relationship with RhythmOne and TapInfluence.

Download your copy of the “2015 Influencer Marketing Benchmarks” report to get:

  • An overview of the 2015 influencer marketing programs
  • In-depth analysis of the results, which includes, earned media value, social engagement, and social amplification
  • A category-specific list of influencer marketing benchmarks

Request Free!
Featured Tech / Sales & Marketing

Find Out What Your CMS Really Needs to Deliver

Since you are reading this description, it’s likely that you have a role in ensuring that your organization provides the best possible customer experience, no matter what the channel. Yet, providing a personalized and seamless experience to customers across myriad devices, touch points and stages in the relationship is a big challenge—one with which many organizations struggle.

Request Free!
Featured Tech / Sales & Marketing

Find Out What Your CMS Really Needs to Deliver

Since you are reading this description, it’s likely that you have a role in ensuring that your organization provides the best possible customer experience, no matter what the channel. Yet, providing a personalized and seamless experience to customers across myriad devices, touch points and stages in the relationship is a big challenge—one with which many organizations struggle.

Request Free!
Featured Tech / Sales & Marketing

1H 2015 Influencer Marketing Benchmarks Report

In 1H 2015, our US-targeted branded content programs spanned 10 advertiser categories and employed (in aggregate) 217 influencers – each of whom has a direct relationship with RhythmOne and TapInfluence.

Download your copy of the “2015 Influencer Marketing Benchmarks” report to get:

  • An overview of the 2015 influencer marketing programs
  • In-depth analysis of the results, which includes, earned media value, social engagement, and social amplification
  • A category-specific list of influencer marketing benchmarks

Request Free!