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Sales & Marketing

Featured Tech / Sales & Marketing

Why SaaS Companies Should Use the Phone for Support

Phone-based customer support can be the differentiating factor between a SaaS company that makes it and one that doesn’t. This is because phone is the most preferred support channel, it is the most effective channel for solving complex support issues a…

Featured Tech / Sales & Marketing

The Right Way to Hire an SEO Firm

Generally, if you’re looking to ramp up your company’s SEO program, you have three options.  You can either take care of it in house, hire a consultant who will advise your current staff how to do it, or you can hire a full servic…

Featured Tech / Sales & Marketing

Everything You Need to Know about Call Center Service Level

Service level measures the accessibility of a company to their customers and the company’s ability to plan for call volume fluctuations and execute their staffing strategy. It has been found to be directly tied to customer service quality and inbound c…

Featured Tech / Sales & Marketing

37 Techniques to Achieve Excellent Customer Service

Customer-centric companies are optimizing the customer experience by making phone interactions more personal, professional and effective. This has led to an increase in customer satisfaction, promotes a positive brand awareness and increases revenue fo…

Featured Tech / Sales & Marketing

The Data-Inspired Art of Sales Acceleration

Marketers typically think of sales acceleration as abbreviating the time it takes to make a lead sales-ready. We think it’s time to extend the concept to include what we can do to help sales close on the deal faster.Learn how to enhance your lead gener…

Featured Tech / Sales & Marketing

The Right Way to Hire an SEO Firm

Generally, if you’re looking to ramp up your company’s SEO program, you have three options.  You can either take care of it in house, hire a consultant who will advise your current staff how to do it, or you can hire a full servic…

Featured Tech / Sales & Marketing

Marketing Automation Hacks: Eloqua Edition

If you’re already using Eloqua, then you know that Marketing Automation is an indispensable tool for executing on your modern marketing strategy. But the majority of modern marketers still feel that they’re not using the technology to its f…

Featured Tech / Sales & Marketing

Marketing Automation Hacks: Marketo Edition

If you’re already using Marketo, then you know that Marketing Automation is an indispensable part of your modern marketing strategy. But the majority of marketers still feel that they’re not using the technology to its full potential.In thi…

Featured Tech / Sales & Marketing

Marketing Automation Hacks: Pardot Edition

If you’re already using Pardot, then you know that Marketing Automation is an indispensable tool for executing on your modern marketing strategy. But the majority of modern marketers still feel that they’re not using the technology to its f…

Featured Tech / Sales & Marketing

Marketing Automation Hacks: Eloqua Edition

If you’re already using Eloqua, then you know that Marketing Automation is an indispensable tool for executing on your modern marketing strategy. But the majority of modern marketers still feel that they’re not using the technology to its f…

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