Sales & Marketing

We know we think about sales call plans more than most. But we can’t help it – they’re such a critical part of the sales process and too often neglected. Research says that buyers think that only 13% of sellers are adequatel…

Rockstar sales reps know how to unlock revenue in big customers. Account Planning in Salesforce teaches you their secrets – what they know and how they do it.In every large customer account there is hidden white space where you can sell your existing p…

Add that to the fact that it takes 12 positive experiences to counter the effect of one negative experience, and it is obvious that extending excellent customer service is the most important challenge facing businesses of all sizes. 2015 is emerging as…

Make sure you account for all the costs in your ROI calculation: read our new infographic and learn about the untold costs of CRM!We detail costs such as:Hardware, software and subscription costsDatabase and reports customizationRegulatory compliance i…

Compensation accounts for nearly 70 percent of operating expenses for most organizations, and is one of the main reasons employees join and leave organizations. Yet despite the foundational role compensation plays in talent strategies, many organizatio…

Make sure you account for all the costs in your ROI calculation: read our new infographic and learn about the untold costs of CRM!We detail costs such as:Hardware, software and subscription costsDatabase and reports customizationRegulatory compliance i…

Compensation accounts for nearly 70 percent of operating expenses for most organizations, and is one of the main reasons employees join and leave organizations. Yet despite the foundational role compensation plays in talent strategies, many organizatio…