Challenges in Product Content Optimization

Posted on by

Do you know what your product is saying behind your back?

People abandon products with poor user experiences — and the copy they read is part of that experience. Worst case scenario, they’ll go on to leave a negative review about how unhelpful and unintuitive they found your app or platform.

You can improve their interactions with better content strategy. Think about:
• Who writes product content?
• How are UX copy changes handled?
• Should you segment audiences or keep it simple?

In this report from a survey of 400 companies, learn about the challenges content and product teams are combating now, and get ideas for better UX writing and development processes at your company.

    Please complete the form below to access this research:

    Business E-mail Address

    First Name

    Last Name

    Company

    Job Title

    Job Function

    Company Size

    Industry

    Address

    City

    State/Province

    Zip Code / Postal Code

    Country

    Business Phone Number

    Your privacy is a top concern for us at Knowledge Hub Media. We’ll only use your personal information to provide you with the content, products and/or services you’ve requested from us. By entering your contact information and clicking on the “submit” button below, you are confirming that you have carefully read Knowledge Hub Media’s Terms of Use agreement, and Privacy Policy, and agree to be legally bound by all such terms.

    Yes, I agree to the Terms of Use Agreement.

    Yes, I agree to the Privacy Policy.

    [group group-712]

    The third party vendor sponsoring this content may wish to contact you regarding products and/or services as they relate to this white paper/research. Please check the appropriate boxes below, indicating the ways in which you would like to receive communication from our third party affiliates:

    Yes, I would like to receive communication by email.Yes, I would like to receive communication by telephone.Yes, I would like to receive communication by postal mail.

    Knowledge Hub Media would also like to keep in touch regarding related content, white papers, business/technology research and upcoming events in your area of expertise. Please check the appropriate boxes below to opt-in:

    Yes, Knowledge Hub Media may contact me via email.Yes, Knowledge Hub Media may contact me via telephone.Yes, Knowledge Hub Media may contact me via postal mail.

    You can easily change your communication and consent preferences at any time. Opt-out of receiving communication from Knowledge Hub Media and/or our third party affiliates by easily updating your personally identifiable data and contact preferences here: Update Communication Preferences

    [/group]