Customer Experience Is Fueling Analytics Transformation in Banking

Posted on by

Today’s customers are fundamentally different from customers of past years in that they are harder to acquire, retain, and delight because of the explosion in digital technologies consumers use day to day and the increasing numbers of financial products providers, particularly nontraditional banks. Ultimately, digital transformation will unite disparate and siloed systems and create seamless “customer journeys” and new business models that will attract and retain tomorrow’s customers. Read this IDC white paper to learn four keys to success for retail banking’s digital transformation journey.

    Please complete the form below to access this research:

    Business E-mail Address

    First Name

    Last Name

    Company

    Title

    Function

    Role in IT decision-making process

    Company Size

    Industry

    Address

    City

    State/Province

    Zip Code / Postal Code

    Country

    Business Phone Number

    Which of these best describes your challenges with your current customer management tools? (Select all that apply)

    Lack of visibility into customer relationship and customer journeyInability to easily identify cross-sell and up-sell opportunitiesInability to personalize offers based on the customer personaDifficulty identifying pain points around the customer experienceCannot easily identify customer relationships at riskVendor lock-in or integration challenges with customer experience software

    In what areas are you planning to upgrade your customer insight solutions? (Select all that apply)

    Data analyticsCustomer experience and engagementCustomer data managementCustomer satisfactionCustomer interaction managementCustomer journey managementCustomer intelligence - CICustomer insightCustomer communicationsNo upgrades planned

    By Submitting your information you agree to be contacted by TCS Digital Software & Solutions Group.

    You are receiving this email on behalf of our partner, eWeek, and the resource sponsor, Tata. By accessing this free resource, you agree that eWeek or Tata may contact you about other offers that may be of interest.

    Yes, I agree that eWeek and/or the resource sponsor may contact me.

    Your privacy is a top concern for us at Knowledge Hub Media. We’ll only use your personal information to provide you with the content, products and/or services you’ve requested from us. By entering your contact information and clicking on the “submit” button below, you are confirming that you have carefully read Knowledge Hub Media’s Terms of Use agreement, and Privacy Policy, and agree to be legally bound by all such terms.

    Yes, I agree to the Terms of Use Agreement.

    Yes, I agree to the Privacy Policy.

    [group group-712]

    The third party vendor sponsoring this content may wish to contact you regarding products and/or services as they relate to this white paper/research. Please check the appropriate boxes below, indicating the ways in which you would like to receive communication from our third party affiliates:

    Yes, I would like to receive communication by email.Yes, I would like to receive communication by telephone.Yes, I would like to receive communication by postal mail.

    Knowledge Hub Media would also like to keep in touch regarding related content, white papers, business/technology research and upcoming events in your area of expertise. Please check the appropriate boxes below to opt-in:

    Yes, Knowledge Hub Media may contact me via email.Yes, Knowledge Hub Media may contact me via telephone.Yes, Knowledge Hub Media may contact me via postal mail.

    You can easily change your communication and consent preferences at any time. Opt-out of receiving communication from Knowledge Hub Media and/or our third party affiliates by easily updating your personally identifiable data and contact preferences here: Update Communication Preferences

    [/group]