DemandGen Report: Content Preferences Survey Report 2019

DemandGen Report’s 2019 Content Preferences Survey Report has the answers. The report details the content formats that B2B buyers most prefer today, including:

  • The marketing channels and formats preferred by B2B buyers
  • The most-preferred types of content in the early, middle and later stages of the buying journey
  • Buyers' recommendations for improving the quality of content created and provided by B2B vendors

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