Discover Who Owns Your Employer Brand (Hint: It’s Not Just HR)

But does a solid employer brand really give companies a competitive edge in securing top talent? Or is it just another buzzword — a passing fad that eventually will die? Continued talent and skill shortages — and the way they shifted power from employer to employee — suggests the employer brand is here to stay.

Gone are the days of skilled, superstar employees lining up to apply at the first sign of an open position. Now, finding and attracting the best involves a bit more wooing on the part of the employer. You need a strategy. Your employer brand is an important part of it. Learn more in this free white paper.



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