Drive growth and retention with fertility & family-forming benefits

Nineteen states now have mandates in place for fertility coverage, with more on the way. 27% of employers cover IVF treatments – up from 17% in 2018. Employer coverage for fertility has increased nearly 150% since 2018. In this session, we’ll discuss how health plans can respond proactively to this demand in order to win and retain groups, drive revenue, and provide an equitable benefit that engages more members.

Attendees will learn:

  • How a fertility and family-forming point solution can support all paths to parenthood and fertility journeys
  • How a well-designed fertility benefit can drive revenue, attract and retain groups, and deliver margin increase for health plans at negligible cost
  • Why education and proactive, first-line interventions can lead to improved outcomes and lower claims costs
  • How personalized member journeys, ongoing care navigation, and telehealth unify the customer experience and guide members away from unnecessary treatments

Request Free!

Drive growth and retention with fertility & family-forming benefits

Nineteen states now have mandates in place for fertility coverage, with more on the way. 27% of employers cover IVF treatments – up from 17% in 2018. Employer coverage for fertility has increased nearly 150% since 2018. In this session, we’ll discuss how health plans can respond proactively to this demand in order to win and retain groups, drive revenue, and provide an equitable benefit that engages more members.

Attendees will learn:

  • How a fertility and family-forming point solution can support all paths to parenthood and fertility journeys
  • How a well-designed fertility benefit can drive revenue, attract and retain groups, and deliver margin increase for health plans at negligible cost
  • Why education and proactive, first-line interventions can lead to improved outcomes and lower claims costs
  • How personalized member journeys, ongoing care navigation, and telehealth unify the customer experience and guide members away from unnecessary treatments

Request Free!