A website or web application’s performance directly impacts its ability to attract customers and drive them through to purchases and conversions. Fast, reliable web applications rank higher in organic search results, see stronger user engagement, and perform better on mobile devices.
This whitepaper is a comprehensive overview of web performance for organizations looking for ways to better optimize their website. It explains:
- The many factors that impact web performance, and which are the most important
- Steps organizations can take to evaluate those factors
- Strategies for improving web performance