How to Use CRA as a Growth Strategy

The gaps in financial knowledge is most prevalent among low-income communities. Almost 40 years ago, the Community Reinvestment Act (CRA) was implemented to address the issue of underbanked communities by encouraging banks to better serve these populations. While the banking industry embraces CRA as a means of serving their communities, many don’t realize the full range of opportunities it presents.

Some of the opportunities large-scale financial education can bring include:

Developing a powerful new customer base
Building positive relationships with regulators and investors
Positioning your bank from a marketing and public relations perspective
Improving lives and communities of individuals often overlooked by financial institutions

It’s time to examine the reasons why banks should take a fresh view of CRA and look at how online financial educations programs can help you do so. Stay ahead of the curve with this resource.

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