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Short-term credit provider Advance America needs to ensure lending decisions are consistent and fair – free from bias and compliant with state and federal regulations. In a presentation at a Loyalty360 event, the company’s director of credit and data analytics described Advance America’s systematic, centralized, analytics-driven loan system. The system processes about 20,000 decisions a day for existing customers, averages 15-20 milliseconds per decision (only slightly longer for new customer applications), and contributes to an overall customer satisfaction rating of 97 percent. |
