Infographic: Creating Brand Identity for SMB’s and Newer Companies

In today’s business environment, SMB’s and new companies alike are facing more challenges than ever. Funding a new business, identifying the proper market niche, targeting the right audience, and gaining a favorable position in the marketplace are only a few of the many obstacles that SMB’s face and must overcome. The following infographic, courtesy of, explains more about how small (and new) companies can increase their TOMA (top of mind awareness) – and ultimately bolster brand identity – by doing things a smarter way. More >>

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