Data lag and inaccessibility is killing personalization. Costs keep climbing as they nickel-and-dime you to death. And when you have a problem, customer service is practically non-existent. You know you need a change, but you think all the solutions out there are just more of the same.

This whitepaper will dive into the history of the email industry and give you insight into:

• Why enterprise marketers struggle to send highly personalized cross-channel campaigns with their current ESP
• Why the remote ESPs that most brands use today are simply not built in a way that allows them to provide you with the direct data access you need
• How MessageGears solves the data-friction issues that plague so many marketers’ interactions with their ESP
• How making the switch right now can be so much easier and more seamless than you expect it to be, because of MessageGears’ unique setup

Learn what makes our solution fundamentally different, and why the time is right now to finally commit to making the switch that will change the way you send personalized messaging campaigns at the scale of big business. 

With “It’s Time to Ditch Your ESP,” MessageGears lays out the case for why data-driven enterprise marketers need to reconsider what they think they know about the ESP landscape and how the right solution can solve their most difficult problems.