Customer needs are fairly similar across the globe, as all customers want a high quality experience from the brands they deal with. However, geographical location can create slight variations. Factors such as culture, population density and even climate can shape how customers define a high quality experience.

This guide highlights the key advice and observations drawn from a survey of 30 CX NorAm professionals on customer experience trends in the region.

Access this guide to: 

• Deepen your understanding of customer preferences in the NorAm region
• Discover the key trends shaping customer experience in the NorAm region
• Uncover the greatest challenges in delivering quality CX in NorAm 
• Learn from the advice and insights of the customer experience professionals at Persistent Systems