Leading in a Crisis: From Survival to Strategic Pivot

Across the globe, leaders continue to deal with a crisis that’s challenged them in unimaginable ways. The combined social, economic, and health crises due to the COVID-19 pandemic continue to stress-test organizations, forcing them to either make a strategic pivot or risk going under.

CXOs are responsible for dealing with external leadership crises to keep their businesses afloat, but also deep personal leadership crises within as they dig into their depleting reserves of emotional energy to motivate themselves and their teams.

This paper – based on in-depth interviews with 73 C-Suite Leaders (CXOs) and board directors across Asia from different countries (Singapore, Malaysia, Philippines, Thailand, Indonesia, Sri Lanka, India, Cambodia), industries, and organizations – articulates the journey leaders need to continue to navigate as they pivot to survive and succeed in the “next normal.”

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