Meeting the healthcare consumer with a digital-first approach

In healthcare, the near-total shutdown of in-person elective care at the beginning of the pandemic disrupted patient access.

The gradual resumption of patient-provider interaction has since paved the way for a remarkable surge in digital health.

In the 2020 Change Healthcare–Harris Poll Consumer Experience Index, 81% of patients said shopping for healthcare should be as easy as shopping for other common services.

Download this free ebook to learn: 

  • How patient engagement can help providers become more competitive. 
  • The percentage of patients who prefer pre-appointment communications to be sent digitally via text message or email.
  • Are health plans the new Amazon?
  • How the digital-first consumers is choosing providers and scheduling appointments.


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