How to Plan a Marketing Campaign


What are the building blocks of a successful multi-channel marketing campaign?

If you’re looking for the answer, you’ve come to the right place. Download the updated 2015 edition of our free template for planning any marketing campaign, whether it’s a local event, seasonal retail activation or global media program. Designed to work for B2C and B2B marketers, this campaign planning template is designed for marketers, agencies and consultants of every level to help clarify key brand story elements, map business objectives, identify target audiences and select the right tactical media approach.

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