 | We’ve heard again and again that creative workers avoid telling their bosses some of their biggest problems — they worry that even if they did, their managers might not understand. Stop-and-start creation, long waits for inspiration to strike and a flurry of activity before deadlines: the way creatives get work done can be a source of confusion or even frustration for managers and executives from non-creative backgrounds. This white paper helps managers better understand their creative teams as well as help them generate their best work by exploring six hard-hitting truth bombs that impede a creative person's job. Included in this white paper:
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