Today’s challenges have forced many companies to rethink their business offerings, embarking on a shift from traditional license models to subscription offerings in order to obtain more predictable revenue streams while improving customer experience.

Unfortunately, the shift to subscriptions isn’t always easy, with many organizations claiming to offer subscriptions when in fact their approach is disorganized and hard to manage rather than a coherent, well-executed strategy driving the business forward. So how can you manage this transition as effectively as possible, without falling into the many traps along the way?

Join us as guest speaker, Petra Ligthart, Principal Product Marketing Manager at Zuora and Julie Donnell, Director Global Business Value Consulting at Thales discuss the challenges of getting subscription models right - the first time - and shed the light on what that could look like for different organizations.

During this webinar, you will learn:

• The common challenges with the transition to subscription
• How you can avoid the most common mishaps with moving to subscriptions
• What a truly successful transition to subscription licensing look like