Magic Quadrant for Multichannel Campaign Management
Once again, Gartner recognizes Adobe as a Leader in its Magic Quadrant for Multichannel Campaign Management (MCCM)* based on our ability to execute and completeness of vision. Read the report …
Why Traditional ESPs Aren’t Cutting It for Email Marketers
Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on …
The Future Of Email Hinges On Context
Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and …
CRM + Esignature: Digitizing the Sales Handshake
The clock is ticking on your quarter—and your sales quota. Your sales team is trying to get signatures and close deals, but are losing time dealing with paperwork and chasing …
Addressing the Document Disconnect: Hidden Opportunity, Big Payoff
In this research study hear from more than 1,500 line-of-business leaders, IT leaders, and information workers about the effectiveness of their organization’s document-based business processes. Learn how organizations of all …
Adobe Campaign: Touchpoint Marketing Guide
Connect the left and right brains of marketing to deliver the most compelling content to the right person at the right time. Read the Adobe Campaign Guide to Touchpoint Marketing …
The Forrester Wave™: Web Content Management Systems, Q1 2015
Web content management (WCM) isn’t new. But customer demands and expectations are changing. That’s why finding the right WCM solution that supports delivering better digital experiences is important. Forrester Research, …
Delivering Digital Experiences
To drive loyalty and revenue, brands need to deliver personalized, meaningful digital experiences. Many marketers are looking for an end-to-solution that delivers multi-channel experiences on any device and helps create …
